DigiFutures Tip Of The Week #12010 Transcript

Hi I am John Daus with DigiFutures a local SEO agency. We help businesses in VA, MD, DC & Greater Mid-Atlantic region with their Google strategy and this is my tip of the week.

I would like to share my key learning’s from the Borrell Conference on Local Internet Marketing in NYC earlier this month. Some amazing growth statistics were shared about our industry. Over half of small and medium businesses still don’t have websites and yet there are 400 million registered users on Facebook. But the biggest lesson learned was from Yodels’ CEO who said 4 word search phrases are driving double digit conversions for the PPC campaigns they manage. So my take away is to start optimizing for 4 word phrases.

That’s our Local Internet Marketing Tip of Week from John Daus at DigiFutures.
Have a great week.


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